Personally built
Our founder, Thomas, designs and builds every project. No account managers. No outsourcing.
INDEPENDENT MSK · PHYSIOTHERAPY · OSTEOPATHY
Your patients are searching for you. Most clinic websites make sure they find someone else instead.
Custom-built websites for physiotherapy, osteopathy and MSK clinics. Designed around condition-specific SEO, patient journeys, and the booking systems you already use.
Brief your clinic →Fixed pricing · Full file ownership · No lock-in
THE PROBLEM
Most clinic websites were built by someone who had never heard of MSK before your brief.
- You rank for your practice name — not for ‘back pain specialist in [town]’ or ‘sports injury physio near me.’
- Your booking system is buried. Patients who want to book give up before they find it.
- Your condition pages are generic. A patient searching for ‘rotator cuff physiotherapy’ lands on a page that could belong to any clinic.
- Patients judge your clinical standards by your website before they ever meet you.
WHY PERGONIA
Five commitments. Every project. No exceptions.
Local SEO standard
Search engine optimisation is included as standard, not an optional upsell.
Full file ownership
You own every source file when the project completes. No lock-in.
Fixed pricing
Your quoted price is your invoice. No surprises. No hourly overruns.
48-hour support
Content updates actioned within two business days on management plans.
WHO THIS IS FOR
The right approach depends on where your clinic is now.
Solo practitioners & first clinics
You need to look credible enough that a patient chooses private pay over the NHS waiting list. You need to show up when someone local searches for your specialism. You do not need a forty-page website. You need five pages built properly, with your HCPC or GOsC registration displayed correctly and a booking path that removes friction.
Established independent clinics
You already have patients, but your website is not converting the way it should. Visitors find you, read a bit, and leave. You need condition-specific pages that reflect your clinical depth, a booking integration that removes the gap between “I want an appointment” and “I have one”, and a structure built to rank for the condition searches that bring in new patients.
Sports rehabilitation & specialist MSK
Your patients are often referred by GPs, physios, or sports coaches. Your website needs to speak to referrers as well as self-paying patients. That is a different information architecture from a general physio site — one that reflects the specialism, the clinical environment, and the referral pathways that drive your caseload.
SERVICES
The right starting point for your clinic.
For the clinic that needs a proper professional presence. Fast, optimised, fully yours.
For the clinic that wants to dominate local search and convert visitors into patients.
Your existing site improved and updated without the full rebuild cost.
High-converting single pages for campaigns, services, or lead capture.
Website Management Plans
from £149/month
For clinics that want to keep growing after launch. Hosting, content updates, monitoring, and monthly improvements.
Growth Management
£149/mo
Advance Management
£249/mo
FOR YOUR CLINIC
Built for MSK and therapy practices. Not adapted for them.
I know what Cliniko is. I know how patients search for physio care. I know what a patient enquiry form needs under GDPR.
- Online booking integration: Cliniko, Jane App, WriteUpp, Power Diary, Nookal
- Outcome tracking tools: Physitrack, PhysioTools, Keet Health
- Local SEO for “physio near me” and condition-specific searches
- Treatment and condition page architecture
- GDPR-compliant patient enquiry forms with appropriate data retention notices
- Professional registration display: HCPC, GOsC, CSP, IOO
- NHS versus private practice positioning
- Sports, chronic pain, post-surgical, and paediatric specialisms
THE PROCESS
From brief to live site. No calls required.
Brief
Fill in a short written form. No discovery call, no sales meeting. Direct written communication only.
Design
Custom design built around your clinic, your location, and your patients. Not a template.
Build
Conversion focussed, fast-loading, and SEO-ready from day one.
Launch
Your site goes live fully optimised. Optional management plan from £149/month keeps it growing.
Growth websites typically take 2–3 weeks. Advance websites 4–6 weeks.
THE WORK
First client case studies publishing from August 2026.
If you are an independent physiotherapy, osteopathy or MSK clinic looking for a founding client opportunity, mention it in your brief.
Clinic Name — Location
View case study →
Case study content publishing August 2026
Ready to have a website that works as hard as you do?
Written brief only. No calls. Response within 48 hours.
No commitment in submitting a brief. Just a conversation.
Currently taking on physiotherapy, osteopathy and MSK clinic projects.